Digital twins can transform the way you market and manage your properties, but what exactly does that mean for your business? According to Matterport, digital twins can increase sales by 14%, and the company's digital twins have been proven to help widen sales funnels, shorten the property’s time-on-market, and increase the time visitors spend on your website by 3x. They can also reduce travel time and cost by 50% and increase training efficiency by 30%. Matterport digital twins are also very easily shared with stakeholders outside your organization providing improved transparency and inclusion. Watch this video for some very practical tips on how to best capture your property for a digital twin model, including best practices for navigation, fleshing out 3D models, optimal camera height, and more.
